Coventry Hill Hotel, Allesley

The Coventry Hill is a 192 bedroom Britannia hotel on Rye Hill in Allesley, on the western edge of Coventry. From spring 2020 the property stopped accepting new bookings from paying guests and was used by Serco for community accommodation and support of asylum seekers under the Home Office Asylum Accommodation and Support Services contract, with a Serco support team on site 24 hours a day, seven days a week^[1]Press.

On Saturday 29 August 2020, Britain First members travelled to the Coventry Hill Hotel and the nearby Britannia Royal Court Hotel to protest against the use of both sites for asylum accommodation. West Midlands Police were called and one man was charged with common assault following disorder at the scene^[2]Press.

A Stand up to Racism counter demonstration drew about 70 people to Broadgate Square the following Wednesday. Local enforcement continued in the years that followed: in 2024 the Coventry Observer reported the city council using planning powers to push back against further Home Office hotel placements after Coventry Hill and other sites had already taken on dispersal residents^[3]Press.

At the £170 per person per night Migration Observatory benchmark^[4], a 192 room hotel run at full asylum occupancy implies headline taxpayer exposure of about £32,640 per night and roughly £11.9 million per year. The May 2025 NAO contract review recorded the average per hotel run rate across the wider portfolio at about £5.84 million per year, which suggests the Coventry Hill operated well above mean throughout the Covid surge period^[5]NAO.